{"id":1406,"date":"2021-03-15T10:30:08","date_gmt":"2021-03-15T09:30:08","guid":{"rendered":"https:\/\/magazine.lineapelle-fair.it\/uncategorized\/un-rosso-che-fa-la-differenza-la-suola-di-louboutin\/"},"modified":"2021-03-17T12:32:42","modified_gmt":"2021-03-17T11:32:42","slug":"a-red-that-makes-a-difference-louboutins-sole","status":"publish","type":"post","link":"https:\/\/magazine.lineapelle-fair.it\/en\/focus-en\/a-red-that-makes-a-difference-louboutins-sole\/","title":{"rendered":"A red that makes a difference: Louboutin&#8217;s sole"},"content":{"rendered":"<h4><strong><em>It is globally labeled by Pantone under the 18-1663TP code and, officially, it identifies the brand: here is how it was born<\/em><\/strong><\/h4>\n<p>Whether true or false, it&#8217;s a given: in the fashion system, there is just one red that makes a difference and it is the one which made iconic the soles (and the shoes, of course) by <strong>Christian Louboutin<\/strong>. According to the French designer, &#8220;designing shoes is tied to an idea of freedom of spirit and of independence. An idea that maybe will last forever, thanks to the use of <strong>a special red<\/strong> shade. Let us tell you about this in the next lines.<\/p>\n<h3>A red that makes a difference<\/h3>\n<p>Where did Louboutin draw inspiration from, to give birth to a creative tradition that became his distinctive mark in a short while and changed the history of footwear? There are two versions, that are similar, but only to a certain extent. The one which is closer to reality, some say, tells that Louboutin, in <strong>1993<\/strong>, noticed one of his assistants while she was painting her nails with <strong>a carmine red enamel<\/strong>. The colour enchanted him so much, that he took the enamel bottle and poured some on the sole of one of his shoes. It was love at first sight.<\/p>\n<h3>Thanks to this red, the shoe becomes alive<\/h3>\n<p>A more fictional version of the story, instead, can be read in a volume published by Rizzoli, which retraces the main steps of Louboutin&#8217;s creative story. Here, he tells that &#8220;the sketches for the <strong>Pens\u00e9es collection<\/strong> (Autumn\/Winter &#8217;93-&#8217;94) were in color, but when I took the first shoe in my hand [&#8230;], I noticed that it could not have been more different from the drawing. Something was wrong and it took me some time to understand what it was: it was the black sole&#8217;s fault. I grabbed a bottle of red nail enamel from my assistant&#8217;s hands and I poured it on the sole. Thanks to the colour, the model was brought to life [&#8230;]&#8221;. As a result, Louboutin&#8217;s red today is the same for all pairs. And that&#8217;s not all.<\/p>\n<h3>Pantone 18-1663TP<\/h3>\n<p>&#8220;Louboutin red&#8221; is codified internationally by Pantone under the <a href=\"https:\/\/www.pantone.com\/eu\/it\/color-finder\/18-1663-TPX\" target=\"_blank\" rel=\"noopener\">18-1663TP<\/a> reference number. After a long proceeding, <a href=\"https:\/\/www.laconceria.it\/en\/footwear\/in-the-end-christian-wins-after-a-long-lasting-lawsuit-louboutin-succeeds-in-safeguarding-their-red-sole-against-van-haren\/\" target=\"_blank\" rel=\"noopener\">in 2018 the European Court<\/a> decided that the red sole is indicative of the Louboutin brand. In other words: the sole is not part of the brand, but it serves the purpose of highlighting its placement. That means that a colour can be a brand. In this way, the distinctiveness of the brand does not involve a specific form, but the association to the Pantone 18-1663TP red itself. The moral of the story is that Louboutin red really does make a difference.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is globally labeled by Pantone under the 18-1663TP code and, officially, it identifies the brand: here is how it was born Whether true or false, it&#8217;s a given: in the fashion system, there is just one red that makes a difference and it is the one which made iconic the soles (and the shoes,&hellip;<\/p>\n","protected":false},"author":2,"featured_media":1196,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128],"tags":[146,144,133],"thb-sponsors":[],"class_list":["post-1406","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-focus-en","tag-colour","tag-fashion","tag-footwear"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A red that makes a difference: Louboutin&#039;s sole - 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