Leading it is Bernard and Antoine Arnault, father and son and deus ex machina of LVMH. But they are not the only ones with doubts about the value of virtualization of life…
Thirty percent of the purchases of Gen Z, the largest generation of consumers ever to enter the market (so they say…), are driven by price. The Keep on Return case on TikTok…
The so-called ‘young consumers’, now a reference at any level of the fashion industry, have a problem. A big problem. They are avowed environmentalists and fast fashion junkies at the same time.…
“It’s good that resale is growing, but the potential risk is that people see secondhand as fast fashion”. This is one of the comments in this article, which, along with other considerations,…
They should be made to withstand more stress, wear and tear and not just as fashion status symbols. Instead, for luxury trainers (not all of them, of course), durability is an issue,…
Welcome to the back to the next of Lineapelle: from 20 to 22 September 2022, at Fieramilano Rho, the most international trade fair experience dedicated to the fashion and design industry celebrates…
September is the month of back to the fair. But not only that, indeed more than that. It is also the month in which the name of a city explodes in the…
Telling the story of the Italian tanning industry. Enhancing its excellence, its beauty, its green power and its impeccable circularity. The Beauty of The Italian Tanning Industry: Heritage, Science and Design exhibition…
An IFM-Première Vision research outlines a very worrying scenario related to green communication. It concerns consumer ignorance and how many, too many brands play havoc with the information that should combat it…
The fight against greenwashing and its misleading marketing dynamics raises the bar and puts fashion in the crosshairs with increasingly widespread and wide-ranging actions. Actions that involve not only brands and retailers…