Ferragamo calls it the Future of Craft. For many other labels, it represents a turbulent conceptual, creative, production and marketing transition, exploring unknown territories, such as gaming. Creating virtual “immersive experiences”, it…
Last March 22 and 23, Lineapelle created virtuous connections between artisanal and artificial intelligence sharing online a full programme of streaming events. Here we explain you how you can watch them all…
How have fashion, design and their teaching changed in these never-ending months of pandemic? How much does digital transition match with craftsmanship? Let us talk about this with Massimiliano Giornetti, director at Polimoda…
While talking about augmented reality and investing “in the digital”, some brands do not miss any opportunity to tell about the wonder of the know-how their accessories come from. As shown by…
Business of Fashion evaluated in an index green transition, which has been one of the reference missions for the fashion system for some time. And it discovered that “while companies are talking…
In 2016 Jamela A. Acheampong launched the Kahmune project: 10 shades of colour for shoes to match 10 hues of skin. And to the purpose of contradicting the assumption that fashion and…
In a constant attempt to divide into segments the luxury market, based on its higher or lower exclusivity, the “accessible” one has been for years an identity factor. Nowadays, though, defining oneself…
It is one of the hottest trends now and apparently it defeated, on several levels, a considerable skepticism. “Second-hand” luxury, guaranteed and certified, has become a model of business of great interest…
The MIV-Media Impact Value index is the machine learning algorithm used by Launchmetrics to evaluate the visibility of brands on social media and the press. The following are their latest findings Talking…
“When we talk about sustainability, we should talk about knowledge. Unfortunately, though, most of the times there is no such knowledge”. Our interview with Giusy Bettoni (C.L.A.S.S.) It is too easy to…