From the first of July, small parcels from outside the EU with a value of less than 150 euros will be subject to a 3-euro duty per product category upon entry into…
France has passed a law targeting non-EU platforms such as Shein and Temu. In Germany, a series of tests has described their products as ‘toxic chemical cocktails’ that underpin a specific business…
Last April, in Los Angeles, Cider – a digital-native brand focused on the DTC (Direct-to- Consumer) segment – opened its first physical store. It describes itself as an example of ‘smart fashion’,…
In “Il corpo alla moda”, Maria Luisa Frisa analyses the dress not as a mere decoration, but considering it a tool for negotiating identity. Through a process which connects intimate confessions and…
At the Centrale Montemartini the “Moda in Luce 1955-1975” exhibition celebrates the golden twenty-year period during which Rome became the world capital of style. A journey through cinema, haute couture and industrial…
The FIFA World Cup is not only an amusement park for sports brands: it represents an unmissable opportunity even for fashion and luxury brands. It is the first time in history that…
From 2027 Gucci will become the main sponsor of the F1 Alpine team. A decision that updates and revolutionizes the dynamics of the relationship between fashion and motorsports, introducing a brand new…
The star of the Golden State Warriors chooses the Chinese Li-Ning to promote his brand, Curry Brand. The contract goes beyond mere sponsorship or being a testimonial; it consists in a project…
For some years now, the brand founded by Ortega has raised its prices, and for traditional fast fashion consumers, Zara’s transformation and how it differs from its competitors have been immediately clear.…
Fashion continues to invest in culture to breathe new life into cities. Chanel has recently reopened the Parisian cinema Le Saint Germain des Prés. Last year, in Rome, Maria Grazia Chiuri breathed…