Actually, we all “badly need it”. Viva Magenta 18-1750 is the colour of 2023, according to Pantone, which started this tradition in 2000 to “draw attention to the relationship between culture and…
Inflation and high energy prices weigh like boulders everywhere. But if in the USA, despite a slowdown in sales, people continue to spend, in Europe, the will to buy is (much) less…
Covid had decried the incredible (and forced) rebound of online sales and suggested the partial extinction of physical retail. The truth is that e-commerce is struggling today. And it probably didn’t see…
They are the Very Important Customers, those who do not care about price, because they want absolutely customised and more than exclusive products. But that’s not enough: they demand the utmost discretion…
The European House – Ambrosetti publishes the study Just Fashion Transition and reiterates that the most serious green problem in fashion is “the lack of unambiguous data on environmental and social impacts”.…
It used to be an (almost) avant-garde creative circular choice. Today, it is the rule: brands are opening up projects for the valorisation of their production waste in a variety of ways.…
Kanye West and Kyrie Irving. The first one is a music icon who has not just been a testimonial for fashion but a protagonist. The second is an NBA star who has…
Faced with an embarrassment of choice, we have made ours. Here are the four transversal collaborations that rekindle the trend of creative sharing between luxury brands and casual, sporty brands. Because Christmas…
The way the Metaverse and NFT are imposing their codes requires an enthusiastic yet cautious approach to dealing with them. Because the financial values of this future we are living in have…
Lineapelle, too, launches a meta-experimentation and immerses itself in the new dimension of virtuality. It does so by creating an exclusive celebratory NFT and constructing, for the samples of its physical Trend…