Demure, brat, cottagecore, coquette. These are the trends that have marked the last year of fashion to such an extent that they have been chosen by two famous dictionaries, Oxford and Collins,…
The latest frontier for fashion and luxury is India, which, with its 1.5 billion inhabitants, is the most populous country in the world but also the one – perhaps – most at…
“The industry has not yet succeeded in creating a marketable, large-scale value proposition for sustainable fashion,” judges The State of Fashion 2025. It is no coincidence that many projects fail and others…
Telfar and Aupen are two brands around which considerable hype has been generated. They are two ‘native vegan’ brands and, for this reason, appreciated by the so-called ‘people who like it’: celebrities,…
The reason is to raise the brand perception while raising the green bar by returning to the use of leather as an example of durability and an unbeatable look. But also by…
In the imagination of the fashion system, women are very important. But, despite this, women still have a hard time in the companies (large and small) that make up its backbone: this…
A genetically modified idea of luxury, which in its premises seems exclusive but which conceals the paradoxes of an industry that is now wrapped in itself. It is that of the new…
Notre Dame reopens, and the event becomes a ‘religiously fashionable’ occasion. The robes that the priests will wear for the first celebration were created by a French fashion icon, Jean-Charles de Castelbajac.…
The latest in order of exit is Kim Jones, who has left Fendi (remaining, however, at the helm of Uomo di Dior, “Dior Man”). Before him, a long line of excellent names…
Make way for the young? The new kid on the block? Not at all: at the moment of most significant uncertainty, fashion is playing chess with long-standing designers. So much for those…